A little digging revealed that this cigar wholesaler "...ay & Moser Co." was Hemenway & Moser Company, based out of Salt Lake City, Utah. I'm surmising the storefront level of the Crouley Building / Reynold's Hotel was their Northwest location. For those of you interested in the building itself, please visit the Crouley Building's Historical Site page, here.
Click on the photo for higher resolution and to see other mysterious ghosties that share this brick wall.
I do miss the Abercrombie ads. They were much better eye candy than this Obama logo ripoff that Pepsi has adopted.
For an idea of what the Seattle store may have looked like in it's heyday, you can check out photos the Salt Lake Hemenway & Moser stores here.
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